​Mastermind Consulting Group, Inc. (MCG) appreciates the opportunity to present this proposal to Thurtdelic and his team.

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As an internationally recognized performer carrying forward the Parliament-Funkadelic legacy, every performance represents an opportunity to build not only ticket sales, but a long-term relationship with fans.

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While social media is valuable, artists ultimately do not own their followers.

MCG's objective is to help Thurtdelic build something far more valuable:

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A growing database of real fans that can be reached instantly, anywhere in the world, without relying solely on social media algorithms. We build it organically and thru an elevated experience. 

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My goal is simple:

• Increase attendance

• Increase fan engagement

• Increase merchandise sales

• Increase repeat attendance

• Build a long-term marketing asset that appreciates over time

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​​

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The Opportunity:

​

Every live performance creates hundreds even thousands of interactions.

Unfortunately...​ Most artists lose those relationships after the show.

• Fans leave.

• No names.

• No phone numbers.

• No email addresses.

• No direct way to invite them back.

• Every event starts over from zero.

• MCG changes that.

​

 

Customized Solutions:

​

MCG will build an AI-powered fan engagement platform customized specifically for Thurtdelic.

The system captures fan information while simultaneously creating excitement around every performance.

Instead of simply advertising an event...

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We create an interactive experience option before, during, and after every show.​​​

​

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Features:

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AI infused Database

• Build and maintain Thurtdelic's private fan database

• Securely collect:

• Name

• Mobile Number

• Email Address

• City

• Etc.

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Interactive AI Text and Phone call Platform

Fans simply text a keyword before, during and after promotions to a Ai infused phone number that MCG will provide.

example:

Text "FUNK" to 808-479-1234

Text "PARTY" to 808-479-1234

Text "THURT" to 808-479-1234

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Immediately they receive:

• Exclusive content

• Event information

• VIP offers

• Merchandise promotions

• Discount codes

• Future announcements

• Etc.​

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They could even the call the number and have complete conversations with the System. 

* Call and text have additional charges. Phone calls are charged per minute on average .2 to .5 cents a call and text is a fraction of cent on average per text.

​​

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Radio & Media Tracking:

Rather than guessing if advertising works...

MCG provides dedicated AI-powered tracking numbers that measure engagement generated from:

• Radio

• Podcasts

• Flyers

• QR Codes

• Social Media

• Interviews

• Live Mentions

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This provides measurable data on which marketing channels produce the best results.

​

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Fan Ambassador Program:​

Reward fans for helping grow the community.

Examples:

Buying tickets in bulk.

↓

Receive:

• Discounted tickets

• VIP upgrades

• Exclusive merchandise

• Meet & Greet opportunities

• Early access to new music,.New music and new promotions can easily be promoted thru your database.

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Fans become part of the marketing team.

​

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Geo-Targeted Marketing

As the fan database grows...​ MCG can instantly identify supporters by city.

Example:

Upcoming show in:

• Honolulu

• Los Angeles

• Las Vegas

• Atlanta

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Only fans within those markets receive promotional messages.

This dramatically improves marketing efficiency while reducing advertising waste. Not saying to not advertise just providing a more efficient to wat to do it.  Reminder.  My opinion advertisement is needed to remind you people and hype them up for it, the promoter should be out there making the relationship. 

​

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AI Follow-Up Campaigns. Every interaction becomes an opportunity.

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Examples include:

• Thank-you messages

• Upcoming tour announcements

• Birthday promotions

• Album releases

• Merchandise drops

• Special appearances

• VIP ticket offers

• Incentives to help promote the event.

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The conversation with fans never ends after the concert.

​

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Measurable Outcomes, MCG focuses on results.

​

Success will be measured through:

• Database Growth

• Fan Engagement

• Campaign(s) Performance

• Attendance Growth

• Repeat Attendance

• Promotion Redemption

• Merchandise Opportunities

• Marketing ROI

​

Instead of guessing...

Every campaign produces measurable data.

​

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Why This Matters

Most artists rent their audience through social media.

MCG helps Thurtdelic own the relationship.

​

Every concert becomes an investment into a growing marketing asset that can be leveraged for years to come.

Over time, the database becomes one of the band's most valuable business assets.

​

 

 

 

 

Why Mastermind Consulting Group?

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MCG specializes in combining:

• AI Technology

• Marketing Strategy

• Customer Engagement

• Business Development

• Data Analytics

• Automated Follow-Up

• Revenue Optimization

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We build systems that continue producing value long after the show is over.  We create tailored made solutions to help you thrive.

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Investment

One time Build out fee of $2,999

Monthly Retainer of $999 per month

Operating cost

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Includes:

✔ AI Database Management

✔ AI Text Platform

✔ Marketing Strategy

✔ Promotional Campaign Management

✔ Customer Follow-Up Automation

✔ Fan Growth Initiatives

✔ Campaign Reporting

✔ Ongoing Consulting

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Closing

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Thurtdelic has already built an incredible reputation through years of world-class performances and a legacy connected to Parliament-Funkadelic.

Mastermind Consulting Group's mission is to ensure that every performance not only entertains the audience but also grows a lasting fan community that can be engaged for future tours, album releases, merchandise launches, and special events.

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We look forward to discussing how we can help transform every show into a long-term investment in Thurtdelic's continued growth.

 

Respectfully Submitted,

Michael Scalera

Mastermind Consulting Group, Inc.